I noticed a surge of new LinkedIn visitors. So in this post, I wanna share what I do currently. One frequently asked question is, “What do you do for a living?”
Category: Social Media Posts
Why Would Someone Do Something for Free?
Long before I dabbled into the world of #PublicRelations and #MediaRelations, I often wondered: “Why are people helping me out?” “Because you deserve it” is not a satisfactory answer. That answer just…
Discussions on Business Model
“What’s your business model?” In the Kick-off Phase of any copywriting or content strategy, I take the time to have an alignment meeting with my clients. These discussions are key. It helps…
P.E.S.T. and Communications
Four key areas affect how you communicate with your target audience. Thus, it would affect your strategy. What are the four areas? P: Politics E: Economics S: Social changes T: Technology Check…
What is a ‘Communication Strategy’?
Every organisation has it’s own strategy to help it accomplish a predetermined set of goals and outcomes. In Cynthia Montgomery’s book The Strategist, the strategy is your organisation’s campaign in the marketplace:…
Book Review by Aldric: The Four-Hour Work Week – 001
Tim Ferris’ The Four Hour Work Week provides an interesting continuation to Robert Kiyosaki’s Rich Dad, Poor Dad. Granted it was written in the early 2010s, I find the lessons behind the…
